[Maeil Business Newspaper] Iseul Choi, PMBA'21
Iseul, Choi, PMBA/ Group SEB Korea
Ms. Iseul Choi works in the marketing department of Group SEB Korea, which markets household goods under the Tefal brand and WMF premium kitchenware. She is currently completing her last semester at SKK GSB’s Professional MBA. For 2 years, Iseul has been taking MBA classes in the evenings after work, but she doesn't think it is tiring. As she notes, "I was able to apply the management knowledge and skills I learned at school to my current job right away," adding, "Thanks to this, I have increased my work performance and confidence."
Iseul lists courses taught 100% in English as the most important reason for choosing SKK GSB. "Working at a multinational company, we are conducting most meetings, data preparation, and strategy presentations in English," she says. "Being able to conduct MBA studies in English will not only be good for use at our current jobs but also help us manage our future careers." The possibility to follow the dual degree track and obtain a second degree from Indiana University Kelley School of Business also feature prominently in her choice to attend SKK GSB, as does the opportunity to expand her professional networks. As she notes, "SKK GSB has a high percentage of students who work for multinational companies, and I expected that interacting with them and studying with them will help networking a lot."
Iseul highlights the fact that at SKK GSB she was able to gain new perspectives by interacting with people from various backgrounds. "We can talk about industry cases with coworkers at work, but with SKK GSB colleagues, we were able to learn from following three steps: learning, applying, and expanding actual cases." As for which class she was most impressed by at SKK GSB’s Professional MBA, Iseul chooses Marketing Planning: "We were able to have a broad view of the business as a whole by analyzing data with team members and mapping out strategies accordingly to check consumer responses, market share, and KPIs across the company. I am a marketing manager within the company, but I have a habit of being interested in and trying to understand the company's overall strategy, profit and loss, and operating reports."
Iseul emphasizes passion as very important for prospective applicants who are thinking about entering an MBA. As advice to students that are just starting their MBA journey she advises, "The results of the MBA course depend on how deeply you think about your career, how focused you are in class, and how you interact with various friends."
Original Full article in Korean: https://www.mk.co.kr/news/special-edition/view/2020/09/980243/