Yoo, Pil Hwa

Education

-  Harvard University, USA, 1986,  D.B.A.                                            
   * Doctoral Dissertation, “Dynamic Pricing Strategy for New Consumer Durables”
-  Northwestern University, USA, 1981, M.B.A. (with Honor)                                            
-  Seoul National University, Seoul, Korea, 1979, B.B.A.                                                      

Research Interests

Pricing, Marketing Strategy, Marketing Management, Global Marketing

Employment
Academic:
-  Sungkyunkwan University, Dean, SKK Graduate School of Business, Jul. 2012 - Jun. 2014
-  Sungkyunkwan University, Associate Dean, SKK Graduate School of Business, Jan. 2004 - Jun. 2012  
-  Sungkyunkwan University, Professor, Apr. 1997 - Feb. 2019      
-  Sungkyunkwan University, Associate Professor, Apr. 1992 - Mar. 1997  
-  Sungkyunkwan University, Assistant Professor, Sep. 1987 - Mar. 1992  
-  Seoul National University, Sep. 2001- Aug. 2002  
-  Keio University (in Japan), Visiting Associate Professor, Mar. 1994 - Feb. 1995  
-  German Management Institute (in Germany), Visiting Researcher, Jan. 1987 - Jul. 1987  
-  University of Bielefeld (in Germany), Visiting Assistant Professor, Oct. 1986 - Dec. 1986                  

Business: 
-  Korea Development Finance Corporation, Business Consultant, Nov. 1978 - Jul. 1979  
-  Republic of Korea Army, Squad Leader, Sep. 1974 - May 1977

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