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December 30, 2024
SKK GSB Alumni Newsletter: August 2024
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SKK GSB Alumni Newsletter
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SKK GSB
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Newsletter No. 04
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As we gear up for a fresh semester, we're thrilled to bring you the latest updates and remarkable achievements from our lively SKK GSB community. Dive into inspiring stories and exciting news from your fellow students and alumni!
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Event Recap
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Career Workshop: Personal Branding - Exploring External Opportunities
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Our recent career workshop with Chris Sotomayor offered valuable insights into personal branding and maintaining a strong 'opportunity flow' for career success. Key takeaways included enhancing visibility, building a strategic power base, optimizing LinkedIn profiles, and mastering interview techniques. Thank you to Chris and all participants for a fantastic session!
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Teeing Up Success: Highlights from the PMBA Golf Tournament
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In mid-June, Professional MBA students and alumni came together for a lively golf tournament, where enthusiastic participants showcased their skills and sportsmanship. The event concluded with an awards ceremony, followed by a pleasant dinner, providing a great opportunity for networking and camaraderie. The event was a delightful blend of competition and community building.
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Building Bridges: The EMBA Networking Event
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On July 3rd, the Indiana Kelley-SKK GSB EMBA Networking Event gathered over 50 alumni, students, professors, and incoming Class of 2026 students. The evening celebrated strong community connections with delicious food and wine. Attendees expressed their commitment to organizing more events, sparking enthusiasm for future networking opportunities and professional connections.
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PMBA Midyear Milestone Gala
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SKK GSB PMBA program students gathered for the Professional MBA Midyear Milestone Gala to celebrate a significant moment. PMBA students honored the graduation of the 14th cohort and marked the successful completion of the first semester of the 2024 academic year. Congratulations to all the graduates and cheers to new beginnings!
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Academic Life
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A new semester has begun at SKK GSB! We are excited to welcome our new students and to welcome back our returning students and faculty for another inspiring and productive term. Let’s make this semester a great one together!
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Congratulations to our Graduates!
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On August 31, SKK GSB will hold its graduation ceremony, celebrating the achievements of our PMBA, BA MBA, and AI MBA students. We extend our heartfelt congratulations to all the graduates for their hard work and dedication. Here's to your future success and the exciting journeys that lie ahead!
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Connecting Alumni
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Alumni Interview Series: Where Are You Now?
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To celebrate SKK GSB's 20th anniversary, we organized a series of "Where Are You Now?" interviews with alumni to find out how they are doing in their careers and what life has been like since graduation.
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 Let's meet Peter Hanti (FMBA 2007). Read the full article here
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Let's meet Jonathan Cho (EMBA 2014). Read the full article here
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 Let's meet Cinar Sahin (FMBA 2008). Read the full article here.
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Let's meet Deepak Sachan (FMBA 2009). Read the full article here.
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Faculty
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Emeritus Professor Pil Hwa Yoo: The service industry is a breakthrough for South Korea's economy.
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SKK GSB Emeritus Professor Pil Hwa Yoo and Hermann Simon co-authored an article in the July Dong-A Business Review. Titled "South Korea-Germany Service Exports," it highlights the need for South Korea to enhance service exports amid growing global demand. The article discusses the trend of servitization and urges Korean companies to develop and market high-value-added services internationally. Read the original article in Korean here.
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Professor AleKsios Gotsopoulos' Latest Research and Insights
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Professor Aleksios Gotsopoulos published a paper titled "United We Stand? Organizational Groups and Spinoff Mortality in Academic Entrepreneurship," using iOS and Android ecosystems as examples. He highlights a growing enthusiasm for entrepreneurship among students in Korea. For more on his insights, read the full article here.
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| Professor Serim Hwang Discusses Influencer Marketing
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Professor Serim Hwang appeared on KBS to shed light on influencer marketing. As an expert in the field, she discussed the differences between virtual and human influencers, insights also featured in her Harvard Business Review paper. Discover her key takeaways from the KBS program here
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| Professor Jung-Hoon Han Reveals The Hidden Truths of Corporate Scandal
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Professor Jung-Hoon Han's paper in the Strategic Management Journal examines media and public interest in corporate misconduct. He distinguishes between high-reputation firms, admired for performance, and celebrity firms, noted for emotional resonance. Misconduct by high-reputation firms faces rational scrutiny, while celebrity firms often avoid scandal due to emotional processing. These insights are vital for crisis management.
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| Downlad the Alumni App Today!
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Download Now on Google Play and App Store. Or visit the alumni website.
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| Save the Date
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SKK GSB 20th Anniversary
Date: November 22, 2024 (Fri.), 7 PM Venue: Chobyungdoo Hall, 600th Anniversary Building
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SKK GRADUATE SCHOOL OF BUSINESS | SUNGKYUNKWAN UNIVERSITY Copyright (C) 2024 SKK GSB. All rights reserved. Sungkyunkwan-ro 25-2, Jongno-gu Suite 90205, International Hall, Sungkyunkwan University, Seoul 03063
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