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- SKK GSB Professor Minjung Koo : Remember Me, Will You?: Overusing Material Gifts for Interpersonal Memory Management NEW
- Professor Minjung Koo’s paper “Remember Me, Will You?: Overusing Material Gifts for Interpersonal Memory Management”, has been published in the Journal of Consumer Psychology, which is ranked by the Financial Times as the top 50 journal. Abstract Six experiments (N=2,350) uncover a prevalent giver–recipient preference discrepancy: gift givers prefer giving material gifts (vs. experiential gifts) more than gift-recipients prefer to receive them. The experiments reveal congruent evidence that a mnemonic gifting strategy underlies this preference discrepancy. Givers are more likely than recipients to consider the memory consequences of gift options, as givers intuitively use material gifts as interpersonal mnemonic devices to facilitate the recipient’s retrieval of giver-related memories. As such, this preference discrepancy occurs in various stages of developing relationships but is mitigated in very close relationships. In addition, two theoretical moderators are identified: the preference discrepancy disappears when the gift would be associated with an unpleasant occasion (instead of a pleasant one), and when the giver and recipient expect an incidental increase in future interactions. This research reveals an interpersonal memory-management motive that underlies the miscalibrated gift choices, and bridges prior findings on material and experiential gifts. These findings also offer insights for consumers and marketers to mitigate miscalibrated choices and their perverse economic and relationship consequences. Keywords Gift giving, material versus experiential gifts, mnemonic gifting strategy, interpersonal mnemonic device, miscalibrated gift choices.
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- 작성일 2022-01-21
- 조회수 32
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- SKK GSB Professor Suil Pae publishes study on Career Concerns and Financial Reporting Quality
- Professor Suil Pae’s paper Career Concerns and Financial Reporting Quality, has been accepted for publication in Contemporary Accounting Research. Abstract Managerial career concerns could affect firm efficiency through financial reporting quality, but this important link has received relatively little attention in the literature. The present study examines this link by developing a model that has the following elements. A risk-neutral manager provides effort to increase the market value of the firm and to favorably influence the market assessment of her ability. Depending on the magnitude of career concerns, she either under- or overinvests effort relative to an efficiency-maximizing level. The analysis identifies conditions under which higher-quality reporting induces the manager to invest more effort. Under these conditions, the model is extended to a setting in which the manager also chooses the quality of financial reporting at some cost. In doing so, she seeks to reduce distortion in her effort investment. The equilibrium reporting quality and effort investment are determined by a trade-off between them. In the presence of high uncertainty about the firm’s future cash flows, if the manager’s career concerns exceed a threshold, she underinvests in reporting quality and overinvests effort. The empirical implication is a negative relation between managerial career concerns and financial reporting quality. To a large extent, this is consistent with findings in prior empirical studies. Thus, the present study offers a theoretical explanation for the empirical findings as an equilibrium outcome.
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- 작성일 2021-12-17
- 조회수 483
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- SKK GSB School Spirit Contest Winner Announcement
- A big shoutout to all the participants of the SKK GSB Spirit Contest! Students showed SKK GSB spirit through both creative and fun pictures! Now it is time to announce the winners! Congratulations to (Instagram account and program) stinamoments (FMBA Class of 2022) hara.33 (FMBA Class of 2023) greatben68 (PMBA 9th Cohort) w_sorachoi_w (PMBA10th Cohort) uncle0ero (PMBA 11th Cohort) seo0_jenny (PMBA 12th Cohort) jeongmupark (EMBA13th Cohort) vivee87 (MSBA1st Cohort) 0alinaaa0 (MSBA2nd Cohort) geun_hyeop (AIMBA) The winners and all teammates will get the first place prize. Program managers will reach out to each student for the prize and all participants for the participation prize. Thank you everyone, for participating. We hope you enjoyed the contest as much as we did!
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- 작성일 2021-11-30
- 조회수 859
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- [Korean Economic Daily & Seoul Economic Daily] SKK GSB students show high satisfaction with Business Analytics Track
- Sungkyunkwan University SKK GSB Full-Time MBA students show high satisfaction with Business Analytics Track Sungkyunkwan University’s SKK Graduate School of Business (SKK GSB) was ranked 35th in the world, 1st in Korea, and 7th in Asia in the 2021 Financial Times (FT) Global MBA Ranking. The rankings highlight further remarkable achievements, such as ranking 13th in the world for promotion, and 16th for value for money. All of these factors have contributed towards the glory of ranking first in Korea for 10 consecutive years. SKK GSB has recently put a lot of effort into fostering the kind of digital talent needed in the present era. They provide future vision to the students who will be the human resources in the 4th Industrial Revolution. In 2020, the school launched a new AI MBA and a Business Analytics program, and this year, they launched the Business Analytics Track in the Full-time MBA. Irene So from Hong Kong (Full-Time MBA, 2022) expressed her interest in the Business Analytics Track, saying “Big data, business analytics, programming, etc. were terms I had always heard before coming to SKK GSB, and I could not believe that I actually had the chance to learn all these along my MBA journey. Although it has been challenging, I am so proud to be in the first FMBA cohort [JPB1] able to choose the Business Analytics Track as the main focus. With an aim to shift my career focus from banking to the digital field, I believe that the technical skills as well as the business strategic mindset we have learnt from courses like Marketing Analytics, AI and Machine Learning, Programming, etc. will open new doors for me to enter a new career field with cutting edge tech.” This year's freshman Esther Kwon (Full-Time MBA, 2023) also showed her enthusiasm about the track. "I am currently operating an online shopping mall and hope to analyze consumer data more effectively by applying the skills acquired from the Business Analytics T rack." SKK GSB provides courses such as AI and Machine Learning, Digital Age Corporate Strategy, Digital and Social Media Analytics, Business Intelligence, Data Visualization, Digital Marketing, Financial Analytics, and Business Analytics. SKK GSB offers six programs: Full-Time MBA (18 months, daytime classes), Professional MBA (2 years, evenings), Indiana University Kelley–SKK GSB Executive MBA (18 months, weekends), AI MBA (2 years, weekends) Master of Science in Business Analytics (18 months, weekends), Master in Management Studies (2 years, daytime). Find the full article on the Korean economic daily: https://www.hankyung.com/society/article/2021101463231
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- 작성일 2021-11-12
- 조회수 427
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- [Korean Economic Daily] PMBA '22 Wooree Lee
- PMBA Class of 2022 Wooree Lee Interview 1. Could you tell us a little about yourself? I’m Wooree Lee, I’m enrolled on SKK GSB’s Professional MBA program, and I’ll be graduating in February 2022. I’m currently working as a consultant at McKinsey & Company. 2. What were your reasons for deciding to do the MBA, and why did you choose SKK GSB? I’d been thinking that to achieve sustainable performance and results in the rapidly changing business environment we see today, global business expertise and problem-solving skills are both crucial. Though I’d been steadily developing myself, from a long-term perspective I strongly needed globally applicable comprehensive job skills in marketing, finance, organizational management, and strategy . I also needed to become familiar with various case studies, and with insights through not only experts’ sharing of ideas, but also through a solid theoretical base . That’s why I decided that an MBA would be the best solution to build this kind of expertise. SKK GSB has maintained a steady global ranking, all its classes are in English, and there’s the opportunity of a dual degree with Indiana University’s Kelley School of Business, so this school seemed to align well with the global business career I’m pursuing. 3. Please share how what you have learned during your MBA course has contributed towards your actual work, and how you can utilize this in the future. I’d say the most helpful things that I learned on the course fall into two groups: theory and practice. Theoretically, there were many things that I could apply directly to business situations, so I experienced their effectiveness straight away. In particular, the Digital Marketing course helped me understand the digital marketing ecosystem. This course included a lot of useful simulations, and these helped me to understand the practical impact of optimizing the customer journey, to appreciate various perspectives of performance analysis, and to learn channel strategy. Thanks to the Marketing Analysis course, I could increase my access to marketing data with R-Programming. On this course, we analyzed data from various; we used vast amounts of data, and then we found optimal clustering criteria during the customer clustering process. I found this especially interesting, and later, when I was analyzing customer data in a real business situation, I could determine the criteria for applicability and confidence of data more quantitatively. Regarding practice, the most striking phrase that springs to mind is “speak out effectively”. My classmates had a range of experiences, jobs, and backgrounds, so by discussing and presenting with them, I developed creative problem-solving skills. These skills were helpful in real business situations as I could convey my opinions more concisely and efficiently. Since all of SKK GSB’s classes are in English, it closely modeled a real international business environment, and by using my classmates’ strengths as benchmarks, I found the global nature of the experience valuable. 4. What was the biggest challenge you encountered on the MBA course? It takes a lot of energy and effort physically and mentally to take the classes, to work on assignments, and to get through the exams, all at the same time as working. Taking this course involves a lot of case reading materials and assignments every week, so it was far from easy to balance all those tasks while working, but with motivation from my classmates, I could manage the classes and assignments without major issues. The MBA course has a lot of group assignments, and we grew together by learning from other members' strengths, by helping them with their shortcomings, and by maximizing and building on each other's abilities. This helped us to overcome our challenges. 5. Please give a word of advice to prospective applicants who are considering an MBA. I think prospective students should clarify their needs and expectations after graduating with an MBA. [JPB1] Even if students enroll with a strong will, some may lose sight of their original goal or withdraw because there are a lot of challenges. Yet if students clearly know what they want to achieve, then they are more able to overcome these challenges with their classmates. Remember you aren’t alone: the other students on the course are invariably keen to develop themselves even in difficult situations, and you’re all in the same boat, so everyone tends to help each other very well. I’d say that applicants who take an MBA after considering these points carefully will find the content, process, and methodology that they learn a great benefit as they grow into thriving business professionals. Original article in Korean: https://www.hankyung.com/society/article/2021101463141
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- 작성일 2021-11-10
- 조회수 994
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- SKK GSB’s second SKK GSB Global Leader Speaker Series webinar
- SKK GSB’s second Global Leader Speaker Series webinar was held last Monday (November 1st). Mr. James Kim, AMCHAM Chairman & CEO, was invited to speak on the theme of “Doing Business in Korea”. Dean Eric Shih moderated the webinar, and Mr. Kim shared his insights on how to succeed in today's world of global business. In this webinar, Mr. Kim lectured to invited alumni and students about Korea–US differences in business environment and cultural characteristics, on economic ties, and on how to succeed as a business in Korea. Participants asked Mr. Kim about his experience of working in both Korea and the U.S., and about the business relationship between Korean and the U.S.; and they shared their opinions about these topics, too. The next webinar in the SKK GSB Global Leader Speaker series will continue in the next semester, and further details will be posted on SKK GSB’s website.
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- 작성일 2021-11-04
- 조회수 317
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- [Global Leader Speaker Series] Doing Business in Korea by James Kim, AMCHAM Chairman & CEO
- SKK GSB’s second“Global Leader Speaker Series”, will be featuring Mr. James Kim, AMCHAM Chairman & CEO, with the theme of “Doing Business in Korea”. Drawing upon decades of experience leading iconic U.S. companies in Korea, Chairman & CEO James Kim will share his lessons and insights on how to succeed in today's world of global business. Get ready for the special discussion on the first day of November! Monday, November 1st, 7 PM Click here to Register About James Kim and AMCHAM Korea James Kim is Chairman and CEO of AMCHAM Korea. Prior to AMCHAM, Mr. Kim served as Chairman, CEO and President of GM Korea. Mr. Kim is a Korean-American who is passionate about promoting the commercial interests between the United States and Korea. Prior to GM, he served as Country Manager and CEO of Microsoft Korea and have experience in few other companies including Yahoo, Palisades Advisors and Corcoran.com and more. The American Chamber of Commerce in Korea (AMCHAM Korea) was founded in 1953, with a broad mandate to encourage the development of investment and trade between Korea and the United States. AMCHAM Korea is the largest foreign chamber in Korea with approximately 800 member companies and affiliates with diverse interests and substantial participation in the Korean economy.
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- 작성일 2021-10-29
- 조회수 334
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- Beat the Corona Blues by joining SKK GSB School Spirit Contest!
- Enter SKK GSB School Spirit Contest and Beat the Corona Blues! (And win some cool prizes!!) Tired of sitting down all day in front of Zoom screen? Anxious to meet your new (and old) schoolmates or future business partners? Or do you just want to get out there and enjoy some beautiful autumn weather? Whatever the reason, here is a chance for you to have fun with your schoolmates, show some school spirit and win big prizes! Here is how: 1. Form a team of 4-6 members with your classmates or any current students of SKK GSB, anywhere in the world; 2. Take a picture of your team engaged in a fun activity together (outdoors, indoors, online, etc.); and 3. Upload the picture to SKK GSB Instagram. It’s that simple! What are the prizes? First-Place Prize – AirPods Pro earphones for each member of the team whose photo is selected as the most creative in showing SKK GSB school spirit. The selections will be made among the top entries that received the most “likes” in each Program/Cohort group. The First-Place Prize will be awarded to each group. (See below for the list of Program/Cohort group.) Participation Prize – All participants will receive a cool SKK GSB merchandise. How do I enter the competition? 1. Upload your photo to Instagram using any team member’s Instagram user account. The user must follow SKK GSB to be eligible for the contest. 2. Choose a Program/Cohort group to which to enter the competition, and insert the following hashtags. Full-time MBA #SKKGSB; #SKKGSB_FMBA22 – To enter Full-time MBA Class of ’22 Competition #SKKGSB; #SKKGSB_FMBA23 – To enter Full-time MBA Class of ’23 Competition Professional MBA #SKKGSB; #SKKGSB_PMBA9 – To enter Professional MBA 9th Cohort Competition #SKKGSB; #SKKGSB_PMBA10 – To enter Professional MBA 10th Cohort Competition #SKKGSB; #SKKGSB_PMBA11 – To enter Professional MBA 11th Cohort Competition #SKKGSB; #SKKGSB_PMBA12 – To enter Professional MBA 12th Cohort Competition Executive MBA #SKKGSB; #SKKGSB_EMBA12 – To enter Executive MBA 12th Cohort Competition #SKKGSB; #SKKGSB_EMBA13 – To enter Executive MBA 13th Cohort Competition MSBA #SKKGSB; #SKKGSB_MSBA1 – To enter MSBA 1st Cohort Competition #SKKGSB; #SKKGSB_MSBA2 – To enter MSBA 2nd Cohort Competition AI MBA #SKKGSB; #SKKGSB_AIMBA – To enter AI MBA Competition 3. All entry must have #SKKGSB hashtag and at least one other hashtag indicating Program/Cohort. For example, when entering the EMBA 13th Cohort Competition, include #SKKGSB and #SKKGSB_EMBA13. Any entry without either the #SKKGSB hashtag or one of the Program/Cohort hashtags designated above will not be considered for the prize. 4. Feel free to post any notes or captions that will help explain the photo; introduce team members; or why the picture should be selected as the winner. 5. The contest opens on Nov 1st, and the entry must be made by November 15th, 11:59 PM. The winners will be announced on the school website by November 30th. Some Frequently Asked Questions Q. What are the selection criteria for the winner? A. The selection will be made based on committee members’ overall judgement for the most creative in showing SKK GSB school spirit among the top entries that received the most “likes” in each category. So, be creative and feel free to share/repost your entry with your friends and alumni. Q. Who are the judges? A. The Executive Committee of SKK GSB, composed of faculty and staff, will select a winner for each group. Q. Can our team submit more than one photo? A. Yes, your team can submit as many as you wish. Q. Can I join different teams? A. Yes, an individual can join as many teams as s/he wishes. Q. Can our team enter more than one Program/Cohort Competition? A. Yes, as long as the photo shows at least one member from the program/cohort, the entry is deemed eligible for the group’s contest. Simply include all program/cohort hashtags that the entry is qualified for. Q. Can one team win more than one First-Place Prize? A. No, the same team will not be awarded more than one First-Place Prize. Q. Can one person win more than one First-Place Prize? A. Yes, this is possible if you have managed to join different winning teams. Q. Can staff and/or faculty participate? A. Yes, they can join any team, but the faculty/staff cannot receive any awards. Any faculty/staff who appear in the contest shall be excused from the selection committee. Q. Can my friends or alumni join? A. The contest is open to current SKK GSB students only, but you are more than encouraged to share or repost any of the entries with friends or alumni. Remember, pictures with more “likes” will have higher chances to be considered for the winner. Q. When can I enter the contest and when will the winners be announced? A. The contest will be open from Nov. 1st to Nov. 15th, and winners will be announced on SKK GSB webpage by no later than 6:00 PM, November 30th, 2021. What are the rules and conditions of the contest? 1. Participation in the contest is strictly voluntary. 2. Each team should have 4 to 6 members, and abide by all COVID-19 health and safety rules of the Korean government. Any entry that is deemed to have violated the health and safety rules will be disqualified from the competition. 3. An entry must show at least one current student of the Program/Cohort group to which the entry is made. 4. There is no limit to the number of submissions a team can make. 5. By submitting the photo, the participants authorize SKK GSB and Sungkyunkwan University and/or their delegates to use these images. They may use this material in any format, with intentional or unintentional alterations, and use for the purpose of illustration, publicity, advertising, promotion, recruitment, and/or publication of any product or service for the school and the university for any period of time.
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- 작성일 2021-10-22
- 조회수 1149
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- [Maeil Business Newspaper] Hugo (Hyung Soo) Lee , FMBA Class of 2015
- To achieve a significant goal, you need “time” to build it up one by one (Hugo Hyung Soo, Lee FMBA Class of 2015) It is hard to believe it has already been six years since I completed my MBA at Sungkyunkwan University Graduate School of Business (SKK GSB). Before attending SKK GSB, I majored in electrical engineering at KAIST (Korea Advanced Institute of Science and Technology) and led the power generation division at Doosan Heavy Industries & Construction. Upon graduation, I pursued my career as an investment banker at a securities firm. Although I come from an engineering background, obtaining my MBA at SKK GSB enabled me to shift my career focus towards finance. I am currently the CEO of Haru Invest (haruinvest.com), a global cryptocurrency deposit platform. Before enrolling in SKK GSB's MBA program, I came to realize and appreciate the importance of accounting and financial knowledge. Furthermore, I understood that having a global perspective and foreign language skills are essential to prepare for the future of internationalized markets. These factors influenced my decision to attend SKK GSB, especially since more than half of the students came from abroad and all courses were conducted in English. Since I came from an engineering background, my understanding of business topics was initially limited. However, I quickly caught up on the basics throughout the MBA program. Interacting with colleagues from diverse backgrounds also provided me with an opportunity to think from a global perspective. As I was completing my MBA in finance, the university introduced me to an alternative investment asset management team where I worked as an intern. Right after graduating, I had the opportunity to manage project financing at an investment bank. Because I wanted to immerse myself in the strategic field, I moved to GS Caltex's Business Strategy Office. Part of my work involved planning new business proposals since petroleum refiners have to strategize their asset management. This was the moment when I first stumbled upon blockchain and cryptocurrency. After witnessing many of my college classmates grow their careers at startups, I decided to pursue my interest in blockchain technology by joining Block Crafters, a blockchain-based digital asset investment and accelerator company. Block Crafters is the parent company of Haru Invest. I started Haru Invest thinking cryptocurrency will become an important axis of assets in the future. Haru Invest’s service has grown rapidly since its launch in 2019 and is now a major cryptocurrency deposit platform used in over 100 countries. People often ask me how I was able to change my career to business after majoring in engineering. My response is always the same: I made sure to accumulate my "time" steadily with my goal in line. A majority of people want to gain fast results when they want to make a career change. However, no matter how quickly you want that switch to happen, you cannot achieve that position by your own will. To grow in a certain field and receive widespread recognition, it is necessary to show both what you have been doing and that “time”. I think that the process of obtaining an MBA from SKK GSB, studying blockchain, and gradually moving into this career have all created such “time". Learning must continue in society as well. If you are dreaming of a career change, it is worth taking the time to prepare. Immersing yourself in a certain period and gradually accumulating time for your goal may create better growth results, like a frog crouching to jump higher. Original Article in Korean: https://www.mk.co.kr/news/special-edition/view/2021/09/924300/
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- 작성일 2021-10-19
- 조회수 466
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- [Maeil Business News] Sungkyunkwan University SKK GSB, with No.1 MBA in Korea for 10 Consecutive Years
- Sungkyunkwan University SKK GSB, with No.1 MBA in Korea for 10 Consecutive Years Sungkyunkwan University’s SKK Graduate School of Business (SKK GSB) was ranked 35th in the world (1st in Korea, 7th in Asia) in the 2021 Financial Times (FT) Global MBA Ranking. The rankings reveal further remarkable achievements, such as being 13th in the world for promotion potential,and 16th for value for money. All of these factors have contributed towards the honor of ranking first in Korea for 10 consecutive years. SKK GSB has striven in recent years to foster the digital talent needed in the modern era, giving future vision to the students, who will be the human resources of the 4th Industrial Revolution. In 2020, the school launched a new AI MBA and a Business Analytics program, and this year they launched a Business Analytics Track in the Full-time. Dean Eric Shih says: “SKK GSB is never content with the status quo. We will always seek to reach new heights and evolve our curriculum to meet companies' needs. Our focus is on training students and professionals in the critical skills needed to tackle challenges in business analytics.” SKK GSB provides courses such as AI and machine learning, digital age corporate strategy, digital and social media analytics, business intelligence, data visualization, digital marketing, financial analytics, and business analytics. There are six programs: Full-Time MBA (18 months, daytime classes), Professional MBA (2 years, evenings), Indiana University Kelley–SKK GSB Executive MBA (18 months, weekends), AI MBA (2 years, weekends) Master of Science in Business Analytics (18 months, weekends), and Master in Management Studies (2 years, daytime). Original article in Korean: https://www.mk.co.kr/news/special-edition/view/2021/09/924300/
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- 작성일 2021-10-07
- 조회수 667
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